Perdagangan Besar Daging Ayam dan Daging Ayam Olahan
Perdagangan Besar Daging Ayam dan Daging Ayam Olahan
🛒 Section G — Wholesale & Retail Trade
B2B wholesale of chicken and processed chicken products — fresh broiler chicken, frozen whole birds, cuts (breast, thigh, drumstick), kampung/free-range chicken, processed chicken (nuggets, sausages, marinated cuts) — distributed to retailers, restaurants, warungs, institutions, and food processors. Ayam broiler is Indonesia's most consumed protein by volume. Daging ayam is a 'barang kebutuhan pokok' (essential commodity), subject to HET price controls.
What You Need
PP28/2025 Licensing Data1 scale
Post-License Obligations2
Risk level
Rendah (Low) — NIB auto-issued.
Authority
Gubernur Bali (provincial governor) — unlike most Rendah codes where authority sits at OSS Pusat, 46322's raw data shows 'Gubernur Daerah' (provincial governor where the business operates). For Bali operations, this means Gubernur Bali. Processing: Otomatis (automatic) — no manual review, NIB auto-issued.
Step-by-step to operate legally
If you import chicken
Indonesia restricts chicken imports — permitted only under specific government programs; not a viable commercial model for most operators.
Fully open — 100% foreign ownership allowed.
Wholesale poultry distribution was previously categorised under KBLI 2020 general meat wholesale codes. KBLI 2025's granular separation into 46321 (beef), 46322 (chicken), 46323 (other) makes it easier to structure a PMA that operates exclusively in premium chicken distribution without cross-contamination of licensing scope. The authority designation (Gubernur Daerah) is new granularity versus the previous national-level default.
Bali Intelligence
🏝 The Bali Chicken Market
- Bali consumes massive volumes of ayam broiler daily — the 1,200+ hotels, 30,000+ warungs, and 500+ restaurants across the island need reliable, cold-chain-compliant chicken supply
- Dominant integrators: Charoen Pokphand (CP) and Japfa Comfeed control most of Bali's broiler supply through their Denpasar and Gianyar distribution centers. New entrants compete on: specialty products (organic, free-range), reliability, and direct-to-hotel service.
- Ayam kampung premium segment: Free-range native chicken commands 3–5× the price of broiler. Growing demand from 5-star hotel kitchens, health cafes in Canggu/Ubud. Smaller volumes but higher margins.
- Bali specifics: Halal is mandatory for hotel/restaurant supply, but Bali's Hindu temples and local ceremonial market use ayam kampung extensively — a dual market opportunity
⚠ Margin Warning
- Ayam broiler is a thin-margin commodity business; competing with CP/Japfa on price is near-impossible
- PMA value-add: premium product lines (organic, free-range, marinated), cold chain reliability, English-speaking hotel account management
- HET enforcement during Ramadan/Lebaran compresses margins significantly
KBLI 2025 Retail & E-Commerce: Online Selling, Boutiques & Specialty Shops
kita.balizero.com- 46321 — Wholesale beef (natural bundle partner for full protein distribution)
- 46325 — Wholesale eggs (chickens → eggs, natural operational bundle)
- 46323 — Wholesale other meats (pork for Bali's non-halal dining sector)
- 10122 — Poultry processing (if you add cutting/marinating/packaging at your own facility)
- 47291 — Retail meat if you also want a direct consumer-facing component
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